Level Up | How to accelerate your career with personal branding

Join this session to hear from marketing expert and York alumnus, Basim Salim (BCom ’10), on how to develop and refine your personal brand.

This session will cover:

• The role of personal branding in career advancement: exploring why a strong personal brand can differentiate you in a competitive job market.
• Leveraging LinkedIn for personal branding: offering hands-on tips for optimizing profiles, networking and utilizing LinkedIn features for personal branding.
• The trifecta of career growth: explaining the three activities you need to be engaging in consistently to find new opportunities, grow your network and land your dream job.